Bespoke booking system for Westfield Presents

Database development and UI/UX helps Westfield manage bookings smoothly 

Musicians and dancers love to perform.  They don’t like to organise bookings.  That’s why when Westfield Presents asked us to help streamline bookings we developed a bespoke system to meet their needs.    

Business need: streamline booking system to avoid inefficiencies

The two Westfield shopping centres in London’s Shepherd’s Bush and Stratford play host to a variety of music and dance sessions each day.  With up to 54 sessions to manage across both venues each day, Westfield needed help to manage live music acts, dance events, stages and equipment.  The success of the initiative meant that Westfield had quickly outgrown a cumbersome spreadsheet and paper-based booking system.  

Solution: bespoke database software with a front-end site 


To make bookings easy for performers, we created a fully branded web-based system that is intuitive and quick.  It enables them to specify exactly what equipment they’ll need and when.  The new system integrates seamlessly with a new bespoke database to provide automated workflows for efficient stage management and internal reporting. The technologies used include ASP.NET 4.5, Javascript and SQL Server.

Results: improved user experience and management reporting 

The new booking system and website represents significant time and cost savings.  The look and feel of the new site helps portray the right image and whole process is slicker and easier.  Internal administration time has been reduced from three days per week to less than one, freeing up resource to focus on growing Westfield Presents as an exceptional entertainment platform.  

The Software Solved difference

  • Centralised reporting
  • Enhanced user experience
  • Database development
  • Reduced administration effort and improved accuracy

If your organisation could benefit from bespoke software development get in touch for a quote today.  We're here to help solve your business challenges. 

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